- Invitation and leaflet
Countdown
Countdown was organized as a pre-opening program of the old Seoul Station, which had been restored to its original form and repurposed as a cultural center. The graphic identity is centered on a modified Akzidenz Grotesk condensed typeface, where the baseline of the figure 0 (zero) and the character O is lifted, showing the anticipation for the final moment.
- Project type:
- print collateral
- Printer:
- Top Process
- Commissioners:
- Kim Sungwon
- Korea Craft and Design Foundation
Leaflet, unfolded