A *New* Program for Graphic Design

• 2024
• offset lithograph, adhesive-bound
• 150 x 225 mm, 320 pp

Rooted in the courses developed for liberal arts students at Princeton University, A *New* Program for Graphic Design is “a do-it-yourself textbook that synthesizes the pragmatic with the experimental and builds on mid-to late-20th-century pedagogical models to convey advanced principles of contemporary design for a general reader” (the original publisher’s website).

The design of this Korean edition attempts to translate the original book’s design. Unable to find a suitable Korean equivalent of the bold typeface used in the English edition, we inverted the headings and framed them in black boxes for differentiation. The cover displays the Korean text imposed as an additional layer on the original design.

• Project type:
• publication

• Author:
• David Reinfurt

• Translator:
• Min Guhong

• Typefaces:
• Gerstner-Programm
• Graphik
• Heitz Wide

• Paper:
• Color Plan
• glossy coated paper
• smooth uncoated paper

• Printer:
• Segeoleum

• Commissioners:
• Workroom Press
• Workroom Specter

• See also:
• Publisher’s page