Created as an “exhibition space as well as a transmission system,” Abstract Cabinet presents videos that mediate exhibitions and online viewing experience. The identity plays with the already abstract logo of the Audio Visual Pavilion and turns the triangles into markers that both conceal and anticipate the characters. The name is incomplete at any frozen moment: you can read it only in time.
- Project type:
- identity
- Typefaces:
- SM Sinmyeongjo
- Univers Next Typewriter
- Commissioner:
- Audio Visual Pavilion