Maurizio Cattelan: We

exhibition press advertising

• 2023
• offset lithograph
• Art in Culture: 225 x 252 mm
• Seoul Art Guide: 190 x 260 mm
• Public Art: 230 x 275 mm
• Wolgan Misool: 214 x 274 mm
• ArtAsiaPacific: 216 x 285 mm
• Artforum: 267 x 267 mm

We was a large-scale restrospective of the arist whose work explores the themes of repression, anxiety, authority, religion, love, family, life, and death with wry sense of humor commenting on institutions and power. The key visual to the identity is an illusionistic “beveled” lettering: a banal technique that associates the title with the monumental inscription, a symbol of life and death, authority and eternity. Incidentally, the “shadowed” letters also remind of digital watermarks embedded in images to identify their authenticity and ownership.